Get growth ideas built inside your company
Take your ideas off the whiteboard and into the boardroom.
Shared Fridays by Rhys Mohun
16+ years in growth running experiments, teaching workshops, and running out of post-it notes at the worst possible time.
Learn to pitch, prototype & test ideas
Helping Growth PMs and Marketers get leadership to say 'yes' to launching new ideas with evidence, collaboration & experiments.
Explain ideas with clarity to be supported and green-lit
Collaborate with small teams to create a usable prototype
Test your ideas in the market to prove early validation
The "SLIDESLETTER"
I write best in pictures.
I stopped writing longform content because it's not how I think, and that slowed me down.
Instead, I share weekly visuals. Sometimes they're messy, sometimes sharp.
(Just like my brain.)
Each issue I share:
- Visual explanations you can scan in 2 minutes
- Accompanied by a blurb or video talk track
- PLUS monthly digital templates I share for free
How today's marketers, creatives and product people shape ideas into results at work
Sharpen your ideas with evidence and results
If you're like me, you have a hundred ideas before breakfast. Those ideas start to work for you when you can demonstrate early results:
- Share ideas clearly to build peer support
- Write briefs that leaders want to sponsor
- Rebrand yourself from the ideas-person to the reliable gets-it-done person at work
- Avoid the very real career burnout caused by feeling unseen, passed over or misunderstood
Turn the ideas living in your head into something that gets built inside your company.
Future-of-work skills
Even more than when I started working (the '08 recession) this next generation of talent is facing never-before-seen career advancement challenges.
We'll demonstrate future-proof skills like empathy, evidence gathering and experiments in the workplace;
- Build a case with evidence
- Collaborate productively with peers
- Run experiments with real customers
💌
This writing is a love letter to all the big hopeful ideas growing in our heads - eager to fix something important for real people.
Every issue is written with my head, heart and hands.
Rhys Mohun
Principal, Formentor Labs
👋 Hey, I'm Rhys. I write this.
I owe my career to science, empathy, collaboration and a willingness to change my mind when I learn something new.
- Previously Head of Experiments at Intuit Canada
- I teach consumer brands to use evidence for growth
- Marketing lecturer at Toronto Metropolitan University DGM
- I run team workshops and speak at select events
Hit reply on any Room To Think email and share your big idea. I read everything.
We'd be lucky to have you.